Sarah Cunningham

Sarah has a BSc (Hons) in Business Studies and is currently completing a MSc in Communication and Public Relations with Advertising – both from Ulster University. She is extremely proud of achieving a 2:1 in her undergraduate degree given that she is a ‘first generation student’ within her family. Without this achievement, she feels she wouldn’t be undertaking her master’s degree which is providing her with great in-depth knowledge on many fundamental areas of running her own business in the future. Last year, she was part of a relay team that ran the Belfast City Marathon in aid of PIPS Charity. PIPS is a Belfast based suicide prevention charity that holds a close place to her heart. She ran the 7-mile leg (the longest leg) of the relay which was a massive achievement for herself as she is not a natural runner. Together, the team raised £640.00, smashing their £500 target. Sarah is extremely passionate about protecting young girls’ self-esteem, that is put under threat by the social pressures that they can be exposed to online access. Social media-linked depression is becoming increasingly more common in teenage girls in Ireland something she understands as she feels the pressures of having to look a certain way when scrolling through social media